SEO is ubiquitous and stands for Search Engine Optimization.
Google and other search engines display sites they believe to be authentic and relevant. Using SEO is your way of proving that you have these qualities to them. Search engines determine the worth of a web site by scanning the page content, analyzing the structure of your site and determining the quality of other sites that are linked to your site. If you want to appear on the first page of a search engine’s results page then SEO is essential.
The SovTech formula for SEO success is simple:
Great content onsite + great content creation + quality links = search engine optimized
Here are some additional SEO tips:
These elements to the formula are not to be done once off but rather updated on a regular basis.
Do not confuse the quantity of the links with the quality of the links. 10 -15quality links to your site will have a much greater effect than 200 low quality links.
Two other considerations for SEO are the speed of your site and how easy it is to navigate