The Power of Automation with Custom Software in Your Business

Explore how software companies are using automation to streamline their processes, automate repetitive tasks and increase productivity throughout the business.

Dhashen Govender
May 30, 2023
Blog cover image

Within business, multiple monotonous or repetitive tasks are time-consuming yet less value-packed than other tasks. But they must be done regardless of their level of importance or urgency. That being said, for businesses to be more competitive, such tasks can be automated to fasten these processes. Such solutions come in the form of technological innovations such as custom software that utilises automation within its frameworks. The custom software that is built is catered to that specific business's needs to ensure transforms most sectors within that business. Whether that’s increasing efficiency or improving productivity overall, we’ll explore the different ways custom software is leveraging automation to revolutionise businesses.

Business Process Automation (BPA)

Business Process Automation is a process that entails the use of software to automate repetitive and multistep tasks. BPA solutions tend to be more complex which is why the solutions utilised are technologies that are expected to improve the company’s workflow and improve overall day-to-day operations. 

Different Types of Automation

Basic automation is the process of creating one main central server where all the company information is stored and maintained. An example of this would be a tool for mass emailing. This improves the efficiency of the work and gives you peace of mind knowing all your data is in one place. 

Process automation is the process of helping the business achieve more consistency and create better task management through the use of custom software or off-the-shelf offerings.

Integration automation or hyperautomation is the concept whereby processes are automated as much as possible without human intervention. In other words, this method allows machines to observe human work and then imitate or iterate it to better organise the workflow. For example, you can repetitively perform actions in customer service and then the software will repeat it by itself. 

Artificial intelligence (AI) automation is defined as a type of cognitive automation that leverages the power of software like AI to mimic human functions such as reasoning or decision-making. Cognitive labour is much more difficult to integrate into a company, and it will likely take the most time to produce results. But it can provide the biggest payback, with insights and continuous improvements as the software learns new ways of doing things. One such example in business is improving supply chain management. 

Now that we’ve discussed the different forms of automation that come with custom software, we can look at ways in which we can leverage it to improve processes within the business. The following are a few examples.

Streamlining Work Processes

Custom software allows businesses to streamline their work processes or flows by automating monotonous and time-consuming tasks. By investigating which processes can be automated, software developers can decide which areas need automation to save time and resources. For example, tasks such as data entry, report logging, and inventory management can all be automated. This allows less chance for human error on said tasks whilst freeing up valuable time for employees to focus on more value-added tasks. Overall, streamlining specific tasks ensures smoother operations, increased productivity, and optimised resource allocation. 

Reduced Costs

In line with the previous point, custom software can reduce expenses in many ways. In automating time-consuming tasks that are usually conducted by humans, you increase efficiency and reduce human errors. These errors can be costly financially and delay project timelines. Hence automating the tasks prevents costly human errors. By streamlining business processes, custom software can reduce the time and resources required to complete tasks, leading to lower costs. Other tasks such as data, inventory, or supplier management can all be improved by automating through custom software. Data is a valuable asset for businesses. As such, custom software solutions can automate data collection from various sources. This automation eliminates manual data entry, thus reducing errors or inefficiencies, and ensuring data accuracy and consistency. Similar processes can be applied to track inventory levels or automate purchasing processes. All with the outcome of streamlining processes to reduce unnecessary costs.

Improved Customer Experience

Customer Relationship Management (CRM) software can vastly optimise the customer experience with faster customer service, enhanced operational efficiency, and personalising interactions. Integrated with automation capabilities, the software can enable businesses to automate marketing campaigns, onboarding processes, or ticketing systems. Additionally, custom software can be designed to include unique features and functionality. This can give businesses a competitive edge by providing customers with a superior user experience. Such enhancements ensure customer satisfaction and loyalty, businesses can deliver unrivaled customer experiences that foster long-term relationships and drive revenue growth. 

In Conclusion

There are numerous ways in which custom software can improve operational efficiency within a business that improves the final customer experience. Other factors that weren’t mentioned but also contribute to the overall optimisations include enhance resource allocation, improved security and compliance, flexibility and integration, and scalability. Ultimately, custom software gives businesses much-needed boosts across most operations. By incorporating automation through tailored software solutions, businesses can unlock new levels of efficiency, productivity, and growth in today's competitive landscape.

As seen on FOX, Digital journal, NCN, Market Watch, Bezinga and more